Who we help
Your industry, your market
By industry13 industries
Luxury & retail5
Ecommerce & tech3
Food & hospitality1
Services & lead generation4
Not listed? Most of what we run carries across. Ask on WhatsApp (opens in a new tab)
All industriesAll marketsProof
Real numbers, real screenshots
Every number comes from a published AlGurus case, with a platform screenshot.
All 29 case studiesCompany
The team behind the results
Since 2018 · Um Uthaina, Amman
About AlGurus
A results-driven digital marketing agency in Amman, helping businesses in Jordan, the Gulf and beyond grow online since 2018. One certified team for ads, websites, SEO and GEO.
Google Premier, Meta, Shopify, Salla
Certified partners
Google Premier Partner2026 · top 3% worldwide
MetaBusiness Partner
Shopify Select Partnersince March 2020
SallaPartnerSEO & GEO checkup, ad analyzer
Audits reviewed by our team
Send your website or your ads dashboard. Our team reviews each request and emails you a branded PDF audit.
Since 2018 · Um Uthaina, Amman
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Google Premier Partner2026 · top 3% worldwideMetaBusiness PartnerShopify Select Partnersince March 2020SallaPartner
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Services · Goal finder
What do you want to grow?
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Real result
Top 3%
of Google Partners worldwide — we’re a Google Premier Partner
See the case studiesBook a strategy callYour growth pathTwo ways to learn
Real result
13+
years running real campaigns — now taught at Algurus Academy
Visit Algurus AcademyBook a strategy callPaid AdsTurn ad spend into measurable revenue.10 services
Most requested
Open Paid AdsOrganic TrafficRank on Google, Maps, app stores and AI answers.4 services
Most requested
Open Organic TrafficWeb DevelopmentFast stores and sites built to convert.6 services
Most requested
Real result
326K JOD
in Shopify sales for a hardware store
75+ Shopify stores built
See the case studiesSocial Media ManagementContent and community that keep you top of feed.3 services
Most requested
Open Social Media ManagementGraphic DesignA brand people recognise in one scroll.4 services
Most requested
Open Graphic DesignConsultationSenior eyes on your ads, store and growth plan.5 services
Most requested
Open ConsultationTrainingLearn it from the team that runs it — via Algurus Academy.Algurus Academy
Courses at Algurus Academy
Google PartnerPremier 2026MetaBusiness PartnerShopifySelect PartnerSallaPartnerOur partnershipsMarkets:KSAUAEIraqQatarKuwaitUSACanadamore soon
WhatsAppSoftware is bought after weeks of research, by people who compare alternatives and ask AI assistants for a shortlist. We run Google Search, LinkedIn and app campaigns, build the landing pages and win the comparison searches, and we measure demos, trials and pipeline, not clicks.
We have no published case in this industry yet. These are results from close industries, labelled as such.
AlGurus is a digital marketing agency in Amman, Jordan, and a Google Premier Partner, that runs Google Search, LinkedIn, Meta and app campaigns, builds landing pages, and handles SEO and GEO for software, SaaS and app companies in Jordan and the Gulf. We have no published SaaS case yet, so this page shows what we run and labels results from close work as such: Google App campaigns for a loyalty app in Jordan reached a $0.32 cost per install (Industry avg $1.50–2.00), and Meta lead generation for a finance brand brought 6,926 leads at $1.19 each.
Software buyers research for weeks, involve several people and compare alternatives before they ever book a demo. These six problems come up in almost every first call with a tech company.
A lead signs up today and decides next quarter. Without follow-up, the interest fades before sales gets to it.
Students, job-seekers and competitors click software ads too, and each click is expensive.
Cheap sign-ups look good in a report but never use the product or pay.
Buyers search “alternatives to” and “best software for”, and now ask ChatGPT for a shortlist. If you are not there, you are not considered.
A feature list does not sell. Each buyer role needs to see its own problem solved.
The ad platform sees a form fill; your CRM sees a deal. Without a link, bidding optimises for the wrong thing.
Four services, one team. The search ad, the LinkedIn audience, the landing page and the comparison article are planned together, because a software deal breaks at the weakest of the four.
People who search “CRM for small business” or “HR software in Saudi Arabia” are already looking. We capture that intent and send it to a page built to convert.
LinkedIn reaches decision-makers by role and company; Meta reaches founders, small businesses and consumer-app users at a lower cost per lead.
6,926
leads for a finance brand in Jordan, a related industry
Meta Ads for Finance Brands in JordanFor mobile products, we run Google App campaigns on iOS and Android and optimise the store listing, then judge success by activation, not installs.
$0.32
cost per install for a loyalty app in Jordan, a related industry: 930 app installs
Google App Ads for a Loyalty Program in JordanSoftware buyers read comparisons and ask AI assistants which tool to choose. Organic search and GEO put you on that list without paying per click.
We have no published case in this industry yet. These are results from close industries, labelled as such.
A 30-minute call. We look at your ads, your landing pages and your tracking, and tell you what to fix first.
Software is bought around budgets, events and releases. Pick a moment to see what we run for it.
Illustrative B2B buying calendar. Ramadan moves every year and slows most B2B deals.
Companies decide next year’s tools in the last quarter. Being in the conversation before the budget closes matters more than a discount in January.
No published case yet
We plan it with the same test-then-scale method we use for every launch.
New budgets mean new tools. Search demand for software categories rises, and demo requests convert faster.
No published case yet
Ask us on the call; we show what we can share privately.
Regional events such as GITEX in Dubai and LEAP in Riyadh gather buyers in one week. We book meetings before, retarget visitors during, and follow up after.
No published case yet
We plan each event as a short, focused campaign with its own landing page.
A new product or major feature gives every lead in your CRM a reason to come back, and gives search and PR something new to rank for.
No published case yet
Ask us on the call; we show what we can share privately.
B2B decisions slow down, but people read and research in the evenings. We lower paid pressure and invest in content and nurture.
No published case yet
We plan it as a nurture period that sets up the quarter after Eid.
Send qualified leads and closed deals back to Google and LinkedIn.
Case content and demos for visitors who did not convert.
“Alternatives to” and “vs” pages that win high-intent searches.
Sequences that guide leads from first visit to demo.
Each channel has one job. The tags show what it does best: convert now, build demand, or get found.
Captures people searching for a solution, a category or a competitor.
Targets decision-makers by job title, seniority, industry and company size.
Reaches founders, small businesses and consumer-app users at a lower cost per lead.
Drives installs on iOS and Android, optimised for in-app actions.
Short demos and explainer videos for people researching a category.
Owns comparison and “best software for” searches, and gets your product named by AI assistants.
Ad accounts, landing pages, tracking and CRM handoff, reviewed on a 30-minute call.
Week 1GA4, server-side events, offline conversions and a page per use case.
Weeks 2–4A focused pilot on one channel and one audience, scaled when cost per qualified lead holds.
Month 2Monthly numbers on qualified leads, demos and cost per acquisition, with SEO and GEO compounding underneath.
Ongoing
Google PartnerPremier 2026MetaBusiness PartnerShopifySelect PartnerSallaPartnerGoogle Premier Partner: Top 3% of Google Partners in the World. Google Partner since 2018 and Shopify Partner since March 2020.
Real CPC ranges by industry, realistic monthly budgets, and the four budget mistakes we keep finding in Amman accounts.
Read the post
Google Ads vs. Meta vs. TikTok for a small budget in Jordan, and how to pick the one platform to start with.
Read the post
What real SEO experts do, the technical work most sites skip, and how to build an SEO strategy for a business in Jordan.
Read the postLeave your details. We reply on WhatsApp or by phone between 7 AM and 10 PM Amman time, with a first plan within one working day.
The team will contact you between 7 AM and 10 PM Amman time. Want to talk now? Send it on WhatsApp in one tap.
Reference:
Everything you need to know before you start. Still unsure? Ask us on WhatsApp.
B2B tech and SaaS marketing has longer sales cycles, a product that takes time to explain, and a small, specialised audience. Instead of broad campaigns, we build around high-intent search, account and role targeting on LinkedIn, content that educates buyers, and product-led funnels such as free trials. We measure what matters to you: customer acquisition cost (CAC), lifetime value (LTV) and lead-to-customer conversion.
Paid search and LinkedIn can bring demos and trials within the first weeks, once tracking and landing pages are right. SEO and GEO take longer: expect early movement in the first few months and steady growth in qualified leads over the following quarters, as content earns authority and nurture sequences mature. We report on both from the start, so you see the short-term pipeline and the long-term base growing together.
Yes. Tech companies and startups change fast, so we avoid rigid packages. We offer monthly retainers or project-based work sized to your goals, budget and stage, and often start with a focused pilot on one channel before scaling what works.
Not yet, and we do not show results we cannot prove. The closest published cases are Google App campaigns for a loyalty app in Jordan, with 930 installs at $0.32 each, and Meta lead generation for a finance brand, with 6,926 leads at $1.19 each. When a tech or SaaS case is published, it appears on this page by itself.
Three taps. We turn your answers into the first steps of a plan, then walk you through it on a strategy call.
No prices on the page. Every plan is sized to your budget on the call.
