Who we help
Your industry, your market
By industry13 industries
Luxury & retail5
Ecommerce & tech3
Food & hospitality1
Services & lead generation4
Not listed? Most of what we run carries across. Ask on WhatsApp (opens in a new tab)
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Real numbers, real screenshots
Every number comes from a published AlGurus case, with a platform screenshot.
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The team behind the results
Since 2018 · Um Uthaina, Amman
About AlGurus
A results-driven digital marketing agency in Amman, helping businesses in Jordan, the Gulf and beyond grow online since 2018. One certified team for ads, websites, SEO and GEO.
Google Premier, Meta, Shopify, Salla
Certified partners
Google Premier Partner2026 · top 3% worldwide
MetaBusiness Partner
Shopify Select Partnersince March 2020
SallaPartnerSEO & GEO checkup, ad analyzer
Audits reviewed by our team
Send your website or your ads dashboard. Our team reviews each request and emails you a branded PDF audit.
Since 2018 · Um Uthaina, Amman
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Google Premier Partner2026 · top 3% worldwideMetaBusiness PartnerShopify Select Partnersince March 2020SallaPartner
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Services · Goal finder
What do you want to grow?
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Real result
Top 3%
of Google Partners worldwide — we’re a Google Premier Partner
See the case studiesBook a strategy callYour growth pathTwo ways to learn
Real result
13+
years running real campaigns — now taught at Algurus Academy
Visit Algurus AcademyBook a strategy callPaid AdsTurn ad spend into measurable revenue.10 services
Most requested
Open Paid AdsOrganic TrafficRank on Google, Maps, app stores and AI answers.4 services
Most requested
Open Organic TrafficWeb DevelopmentFast stores and sites built to convert.6 services
Most requested
Real result
326K JOD
in Shopify sales for a hardware store
75+ Shopify stores built
See the case studiesSocial Media ManagementContent and community that keep you top of feed.3 services
Most requested
Open Social Media ManagementGraphic DesignA brand people recognise in one scroll.4 services
Most requested
Open Graphic DesignConsultationSenior eyes on your ads, store and growth plan.5 services
Most requested
Open ConsultationTrainingLearn it from the team that runs it — via Algurus Academy.Algurus Academy
Courses at Algurus Academy
Google PartnerPremier 2026MetaBusiness PartnerShopifySelect PartnerSallaPartnerOur partnershipsMarkets:KSAUAEIraqQatarKuwaitUSACanadamore soon
WhatsAppJordan asks AI.
Be the answer.
Your customers now ask ChatGPT, Gemini, Perplexity and Google's AI Overviews before they ever see a list of links. We make sure those answers name your brand, in Arabic and English.
AlGurus is a GEO (Generative Engine Optimization) agency in Amman, Jordan. We optimize brands to be named and cited in AI-generated answers on ChatGPT, Gemini, Perplexity, Copilot and Google's AI Overviews, in Arabic and English. GEO is built on top of our SEO work, using structured data, entity building, answer-ready content and third-party mentions.
As Jordan's leading GEO (Generative Engine Optimization) agency, we specialize in optimizing content for AI-driven search engines like ChatGPT, Gemini and DeepSeek. Our strategies help your brand appear in generative AI responses, drive organic traffic and engage audiences across Jordan and the MENA region.
From Arabic-language AI optimization to local, industry-specific campaigns, we help businesses thrive as search moves from ten blue links to one written answer. That answer usually names two or three brands. Our job is to make yours one of them.
GEO is not a replacement for SEO. AI engines lean heavily on the same signals Google trusts: clear, well-structured pages, a consistent brand identity across the web, and mentions from sources they already rely on. We build all three, then measure how often AI tools cite you.
As AI tools like ChatGPT and Gemini redefine search in Jordan, businesses need GEO services to stay competitive. Here is why brands choose us:
Jordan's audience is highly active on social platforms and forums, and those public conversations shape what AI models learn about brands. GEO makes sure what they learn about yours is accurate, current and positive.
When someone asks an AI assistant for a recommendation, it does not invent the answer from nothing. It searches, reads, picks the sources it trusts most, then writes. GEO works on every step. Select a step to see what happens and what we do about it.
A Google search might be "watch shop amman". The same person asks ChatGPT "Where can I buy an authentic Omega in Amman with official warranty?" GEO starts by mapping these real conversational questions, in both languages, for every stage of the buying journey.
Four service areas, run together as one program. Each one strengthens a different reason AI engines have to trust and mention your brand.
AI engines answer "near me" and city questions from a mix of maps data, reviews and local sites. We make your business consistent across all of them, so it is named for questions about Amman, Irbid, Zarqa or Aqaba, in both languages.
Shoppers now ask AI which product to buy and where. We structure your product data, comparisons and reviews so AI shopping answers can recommend your products, including on marketplaces like Amazon.sa and OpenSooq.
AI crawlers need to reach and read your pages. We check robots rules for AI bots, add structured data, publish an llms.txt file, and make sure key content is in plain HTML rather than hidden behind scripts.
We research the questions people ask AI tools, not just the words they type into Google. Then we group them by intent and language and build content that answers each group directly.
These are the four building blocks we put in place on every GEO program. Each tab shows what it is, why AI engines care, and an example of what we deliver.
llms.txt is a simple text file at the root of your website. It tells AI tools, in plain language, who you are, what you offer and which pages hold the most useful information. It is a new and still-evolving standard, so we treat it as a helpful extra rather than a magic switch.
We write it in English and Arabic, keep it in sync with your site, and point it to the pages we want AI engines to read first: services, products, pricing approach, locations and FAQs.
Schema markup is structured data in your page code. It states facts in a format search and AI engines understand: your business name, address, opening hours, products, prices, reviews and the questions you answer.
Clear structured data reduces the chance that an AI engine gets your details wrong, and makes your pages easier to quote. We add Organization, LocalBusiness, Product, FAQ and Article schema where it fits, and validate every page.
AI engines cross-check. If your brand is mentioned on trusted news sites, industry lists, review platforms, forums and directories, they are far more confident naming you. If it only appears on your own website, they often leave you out.
We build consistent, accurate mentions on the sources AI engines read most for your industry in Jordan and the Gulf, through digital PR, directory listings, review programs and expert contributions.
AI engines pull short, self-contained passages. Pages that open with a clear answer, use descriptive headings, short paragraphs, lists, tables and FAQs are much easier to quote than long marketing copy.
We restructure your key pages this way, add an "at a glance" summary, and publish guides and comparisons that answer the exact questions in your prompt map.
# YourBrand > Official watch retailer in Amman, Jordan. Swiss and > luxury watches with local warranty. Showroom in Abdoun. ## Key pages - [Men's watches](https://yourbrand.jo/en/men/): brands, prices - [Warranty](https://yourbrand.jo/en/warranty/): official cover - [Showroom](https://yourbrand.jo/en/abdoun/): hours, map - [FAQ](https://yourbrand.jo/en/faq/): delivery, returns ## Arabic - [الساعات الرجالية](https://yourbrand.jo/ar/men/)
{
"@context": "https://schema.org",
"@type": "JewelryStore",
"name": "YourBrand",
"alternateName": "يور براند",
"address": {
"addressLocality": "Amman",
"addressRegion": "Abdoun",
"addressCountry": "JO"
},
"sameAs": ["instagram.com/yourbrand",
"maps.google.com/?cid=..."]
}BEFORE Welcome to our world of timeless elegance... (900 words, no headings, answer in paragraph 6) AFTER H1 Omega watches in Amman At a glance: Official Omega retailer in Abdoun. Local 2-year warranty. Same-day delivery. H2 Omega prices in Jordan table H2 Seamaster vs Speedmaster comparison H2 How to check an Omega is genuine list H2 FAQ FAQ schema
Language models understand the world as entities and the links between them: a brand sells these products, at this location, with these reviews, mentioned by these sources. The clearer and more consistent those links are across the web, the more confidently an AI engine connects your brand to the right questions.
Before an AI engine can recommend you, it has to be sure who you are. We make your brand name, Arabic name, description, logo and contact details identical on your site, your Business Profile, social profiles and directories, and connect them with sameAs links in your schema.
We build a prompt map for every client: the real questions people ask AI tools at each stage of buying. It decides what content we create and which answers we track every month. Here is a short example for a few Jordanian industries.
Generative AI engines favor content that shows clear expertise and gives genuine value. These are the four formats we create and optimize most.
Complete, step-by-step content that answers a question thoroughly, so the AI engine does not need a second source.
Unique statistics, case studies and market observations about Jordan and the MENA region that no other site has.
Product comparisons, "best of" lists, tables and FAQs that AI can parse and reference in a single pass.
Content that shows deep local knowledge, making your site the best possible source for questions about Jordan.
Traditional SEO targets Google's ranking algorithm and a list of results. GEO focuses on becoming a cited source inside an AI-generated answer, such as a ChatGPT response or a Google AI Overview. The two share a foundation, but they win in different ways.
| Traditional SEO | GEO | |
|---|---|---|
| Goal | Rank a page high in the list of results | Be named and cited inside the written answer |
| Intent vs keywords | Optimizes for specific keywords | Optimizes for user intent and complete topic authority |
| Content depth | Relevant, well-optimized pages | Deeply informative, well-structured content that shows E-E-A-T: experience, expertise, authoritativeness and trust |
| Answer format | Title and description that win the click | Passages, lists and facts that are easy to pull into AI summaries, in Arabic and English |
| Off-site signals | Backlinks | Backlinks plus brand mentions, reviews and consistent entity data |
| Success measure | Rankings, clicks, organic traffic | Citation rate, share of voice, AI referrals, branded search lift |
AI engines rely on search indexes to find sources, so GEO only works on a site that already ranks. These are real results from our SEO programs, the base every GEO project builds on.
We track a new set of KPIs that show your brand's authority and visibility in the AI era. Every month we run your prompt map across the main AI engines and report what changed. GEO is new for everyone, so we share comparable results on your strategy call rather than promise numbers here.
Hover or tap the chart to read a month.
How often your website is cited as a source in AI-generated answers, measured across your prompt map with dedicated tracking tools.
Growth in direct searches for your brand name, a sign that people heard about you in an AI answer and came looking.
Visitors who arrive on your site from ChatGPT, Perplexity, Gemini and other AI platforms, tracked in GA4.
Your visibility for key industry topics inside AI answers compared with your competitors, prompt by prompt.
No. Now is the right time to build a first-mover advantage. AI search adoption is growing fast in Jordan and the MENA region, and AI engines tend to keep citing the sources they already trust. Brands that start now get learned first.
Investing in GEO is not about replacing SEO. It complements it, so you stay visible however your customers choose to search.
A clear starting point, monthly delivery you can check, and a report that shows how often AI engines name you compared with your competitors.
Initial improvements in AI visibility can appear within 2 to 4 months, with full results in 6 to 12 months. Here is what happens along the way.
We ask the main AI engines your customers' questions and record who they name, what they say about you and which sources they cite.
Weeks 1 to 2We map the questions that matter and every place your brand's facts live online, in Arabic and English.
Weeks 2 to 4Schema, llms.txt, AI crawler access, page speed and plain-HTML content, done on your site directly.
Month 1 to 2Answer-ready pages, guides and comparisons, plus PR, reviews and directory work that builds trust off-site.
Month 2 onwardMonthly citation tracking across engines, then we double down on what gets cited and fix what doesn't.
Every monthSend us your website. Our team reviews it and the audit arrives in your inbox: on-page, technical, speed and GEO / AI visibility, with a plain-language fix for each issue.
Core vs. spam update, why strong entities won and sprawling sites lost, and a recovery checklist for March 2026.
7 min read
The four paid-media shifts shaping Jordan in 2026: AI-run Meta campaigns, TikTok as search and shop, automated Google bidding, and Snapchat AR.
9 min read
What real SEO experts do, the technical work most sites skip, and how to build an SEO strategy for a business in Jordan.
6 min readLeave your details. We reply on WhatsApp or by phone between 7 AM and 10 PM Amman time, with a first plan within one working day.
The team will contact you between 7 AM and 10 PM Amman time. Want to talk now? Send it on WhatsApp in one tap.
Reference:
GEO optimizes content for AI-driven search engines like ChatGPT, Gemini and Bing AI. It helps your brand appear in AI-generated answers for queries like "أفضل خدمات التسويق في الأردن" (best marketing services in Jordan).
Traditional SEO targets Google's search algorithms, while GEO focuses on ranking in AI-generated responses, such as ChatGPT answers or Google's AI Overviews.
Yes. GEO matters more for Jordanian businesses as AI adoption grows. For example, optimizing Arabic and English content for queries like "GEO agency in Amman" helps you appear in the AI tools people use locally.
We optimize for ChatGPT, Gemini, Bing AI and Copilot, Perplexity, Google's AI Overviews, and regional tools gaining traction in MENA, such as Arabic-language AI assistants.
Yes. GEO helps Jordanian e-commerce brands appear in AI shopping recommendations and on platforms like Amazon.sa and OpenSooq, through structured product data, comparisons and reviews.
Usually only minor ones, such as structured data markup and AI-friendly content formatting. We handle everything for Jordanian businesses, on WordPress, Shopify, Salla or custom sites.
Initial improvements in AI search visibility can appear in 2 to 4 months, with full results in 6 to 12 months.
We specialize in bilingual Arabic and English GEO strategies, optimizing for prompts like "خدمات GEO في الأردن" (GEO services in Jordan) to match local search habits.
No one can, because each AI engine decides its own answers and they change often. What we can do is give AI engines every reason to trust and mention you, then measure citation rate and share of voice every month so you can see the trend for yourself.
Ask us on a call. We'll show you what AI tools say about your brand today.
Generative Engine Optimization (GEO) is the practice of optimizing your online content so it is featured in the responses of AI-powered search and answer engines like ChatGPT, Google's Gemini and Microsoft's Copilot. As more Jordanians use these conversational tools to find information, products and services, appearing in their answers is becoming as important as ranking on Google. GEO puts your brand at the very beginning of the modern customer's journey and establishes you as a trusted, authoritative source from the first interaction.
Traditional SEO focuses on ranking for keywords on a search engine results page. GEO focuses on becoming a cited source within an AI's generated answer. The key differences are:
It is the next step in search visibility.
Generative AI engines favor content that shows clear expertise and provides genuine value. We focus on creating and optimizing:
We track a new set of key performance indicators that reflect your brand's authority and visibility in the AI era:
Our reports show how GEO is building your brand's authority for the future of search.
On the contrary, now is the right time to build a first-mover advantage. AI search adoption is accelerating in Jordan and the MENA region. By optimizing your content today, you are:
Investing in GEO is not about replacing SEO. It complements it, so you stay visible no matter how your customers search.
GEO is a new service, so these stories come from our paid ads work for brands in Jordan. GEO results are shared on your strategy call.
Book a strategy call. We will ask ChatGPT, Gemini, Perplexity and Google's AI Overviews the questions your customers ask, show you who gets named, and map the fastest way to get your brand into those answers.
