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Since 2018 · Um Uthaina, Amman
About AlGurus
A results-driven digital marketing agency in Amman, helping businesses in Jordan, the Gulf and beyond grow online since 2018. One certified team for ads, websites, SEO and GEO.
Google Premier, Meta, Shopify, Salla
Certified partners
Google Premier Partner2026 · top 3% worldwide
MetaBusiness Partner
Shopify Partnersince March 2020
SallaPartnerSEO & GEO checkup, ad analyzer
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Send your website or your ads dashboard. Our team reviews each request and emails you a branded PDF audit.
Since 2018 · Um Uthaina, Amman
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Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Your growth path4 services, in the order we’d start
Real result
Top 3%
of Google Partners worldwide — we’re a Google Premier Partner
See the case studiesBook a strategy callYour growth pathTwo ways to learn
Real result
13+
years running real campaigns — now taught at Algurus Academy
Visit Algurus AcademyBook a strategy callPaid AdsTurn ad spend into measurable revenue.10 services
Most requested
Open Paid AdsOrganic TrafficRank on Google, Maps, app stores and AI answers.4 services
Most requested
Open Organic TrafficWeb DevelopmentFast stores and sites built to convert.6 services
Most requested
Real result
326K JOD
in Shopify sales for a hardware store
75+ Shopify stores built
See the case studiesSocial Media ManagementContent and community that keep you top of feed.3 services
Most requested
Open Social Media ManagementGraphic DesignA brand people recognise in one scroll.4 services
Most requested
Open Graphic DesignConsultationSenior eyes on your ads, store and growth plan.5 services
Most requested
Open ConsultationTrainingLearn it from the team that runs it — via Algurus Academy.Algurus Academy
Courses at Algurus Academy
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WhatsAppThumb-stopping, by design.Brand kit applied
We build the design system behind your feed: brand kit, post templates and every format, in Arabic and English. Then we design the posts, stories and ads that run on it, month after month.
Same nine templates. Swap the kit and the whole grid follows. Sample brands only.
AlGurus is a social media design agency in Amman, Jordan, that designs feed posts, carousels, stories, highlight covers and ad creatives for Instagram, Facebook, Snapchat, TikTok and LinkedIn, in Arabic and English.
Every project starts with a brand kit and a set of editable post templates, so your feed stays consistent month after month, and every design is built to be resized into each format your campaigns need. Our designers work next to the media buyers who run your ads, so creative is judged by results, not by taste alone.
Social media design is more than a nice post. It is the set of decisions that makes a brand recognisable at thumb speed. Here is what sits on our artboards for every client.
Single posts, multi-slide carousels and educational series designed in a consistent grid, so your profile looks planned when someone taps through from an ad or a share.
Full-screen story frames with safe zones respected, interactive sticker space planned in, and highlight covers that turn your profile into a menu.
Static and carousel ads for Meta, Snapchat and TikTok, delivered in every placement size with variations for testing, because one creative is never enough for a real campaign.
Editable templates for your recurring posts, so your team can publish a quick update on brand without waiting for a designer, and every post still looks like you.
Profile pictures that read at 40 pixels, Facebook and LinkedIn covers that survive cropping on mobile and desktop, and pinned posts that introduce you properly.
Ramadan, Eid, national days, White Friday and back to school. We design the campaign look ahead of time, so you launch on day one, not day three.
Light animation for posts and stories, and Reel cover frames that keep your grid tidy. For full video, our Reels Production team takes over.
Each design is laid out in both languages by designers who read both. Arabic gets its own composition, type and line height, not a mirrored copy of the English file.
The hero above shows the idea in one move. Nine templates, three brand kits, two languages, and the grid stays coherent whichever way you switch it. That is what a design system does for social media: it separates the decisions you make once (colour, type, grid, tone, logo placement) from the work you do every week (the actual message). When those decisions are made properly, every new post is faster to produce, easier to approve and instantly recognisable.
Without a system, a feed drifts. A different designer, a rushed offer, an off-brand font from a phone app, and within three months the profile looks like nine different companies. People do not read your feed; they scan it. If the scan does not tell them who you are in under a second, they move on, and your ads pay for that confusion every time a click lands on a messy profile.
Our brand kit for social covers a primary and accent palette with tested contrast for text on colour, a type scale for headlines, body and labels in both scripts, logo lock-ups for small sizes, a photo and illustration direction, and a grid rule that says how posts sit next to each other. It is a short, practical document plus a set of master files, not a hundred-page book nobody opens. If you already have a full identity, we translate it into these social rules. If you do not, our Brand Identity Design team can build one first.
Then we design the work that runs on it. Most clients take a monthly plan: a set number of posts, carousels, stories and ad creatives, agreed with the content calendar from your social media manager or ours. Because the system is in place, our designers spend their time on ideas and copy hierarchy rather than reinventing the layout for each post.
Most brands publish the same five kinds of post again and again. We design a master for each, then vary it so it never feels repetitive. Pick one to see its anatomy.
Built to be understood in one second. One number or one promise does the work, everything else supports it. We keep the offer above the fold of the thumbnail, so it survives the grid crop, and we place the call to action where the eye lands last.
Carousels earn saves and shares when every slide pays off the one before it. The first slide is a headline that promises something specific, each middle slide delivers one point, and the last slide tells people what to do next. We design a cover, a body and an end card, then repeat the body rhythm.
Quotes are where tone of voice becomes visible. A customer review, a founder line or a brand belief, set big, with plenty of space. Done well, quote posts break up product-heavy grids and give the feed a voice. Done badly, they look like a stock template, so we tie them closely to the brand type and colour.
The product is the hero, so the layout gets out of its way. We cut out or shoot against a clean background, give the product a brand shape to sit on, and put the name, the key detail and the price or action in fixed positions so shoppers learn where to look. The same master feeds your catalogue ads.
Openings, launches, workshops, live sessions and sales days. An event post has to answer three questions fast: what, when and where. We design a date block that works as a recognisable device, then reuse it in stories, countdowns and reminders so the event builds momentum across formats.
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A campaign rarely runs in one size. We design with resizing in mind from the first sketch, so the feed post, the story, the cover and the ad all feel like the same idea, and nothing important sits under the platform's buttons.
1080 × 1350 · 4:5The default for Instagram and Facebook feeds. It takes the most screen space in the scroll, so it is where we start.1080 × 1920 · 9:16Used by Instagram and Facebook Stories, Snapchat and TikTok. We keep text and buttons clear of roughly the top and bottom 250 pixels, where the profile bar and reply field sit.1080 × 1080 · 1:1Still useful for carousels mixed with older posts, LinkedIn and some catalogue placements. Same layout, tighter spacing.Facebook, LinkedIn, YouTubeWide and short, and cropped differently on mobile and desktop. We keep the message in the centre and leave room for the profile picture overlap.1200 × 628 · 1.91:1For link ads and some right-column placements. The headline moves to the side, and we leave space for the platform's own button bar.Drag across the grid. On the left, a typical feed built post by post. On the right, the same nine messages after a feed refresh. Illustrative sample, not client work.
A feed refresh is often the fastest visible win we can give a brand. The messages do not change much. What changes is that they finally look like they come from the same place. These are the rules we apply:
Most Arabic posts in the region are made by flipping an English file. You can see it immediately: broken letters, wrong alignment, arrows pointing the wrong way. Our Arabic designs are composed in Arabic from the start.
Arabic changes the whole composition, not just the text box. The eye starts at the top right, so the logo, the kicker and the most important line move with it. Icons that suggest direction, such as arrows, sliders and progress bars, flip too. Photos with a person looking into the frame may need to be mirrored or recomposed so the gaze still leads to the message.
Arabic letters connect, so tracking (letter-spacing) breaks words apart. When a headline needs to fill a line, we use kashida, the traditional extension stroke, in a measured way. Arabic also needs more vertical room than Latin type at the same size, so we give it its own line height and often a slightly smaller size to match the English visual weight.
Clean, modern and even. The pairing we use for tech, retail, hospitality and most performance-led brands. It is the pairing you are reading on this page.
Warmer and more editorial. Good for fashion, jewellery, perfume and hospitality brands that want a sense of craft and heritage.
Loud and friendly. For food, grocery, delivery and youth brands, matched carefully so neither script looks heavier than the other.
Social media design is judged on what it does in the feed and in the ad account. These are real results from accounts where our studio designed the creative and our team ran the page or the campaign.
Reach grew from 30K to 1.1M and interactions rose 4,054%, with a new feed look and a steady posting rhythm.
Reach went from 144K to 1.6M as the store moved to a consistent, product-led design system.
3.02M accounts reached across several brand accounts managed and designed by our team.
Ad creatives designed in-house and tested by the same team that bought the media.
A Black Friday creative set built ahead of the season, against an industry cost per purchase of $15 to $25.
Lead ad creatives designed to show the product in the room, not on a white background.
MetaBusiness Partner
Google PartnerPremier 2026
As a Meta Business Partner and Google Premier Partner, we see how creative performs inside the ad account, and that data feeds straight back to the design team.
Most design studios hand over files and never see what happens next. Our designers sit inside a performance marketing agency that has managed more than $28M+ in ad spend. When an ad creative wins, we know within days, and we know why: the hook, the colour, the product angle or the offer. That knowledge goes straight into the next brief.
This changes how we design. We test two or three hooks instead of polishing one. We design ad variations as a family, so the winner can be extended into stories, carousels and retargeting frames without starting over. We check every creative at real phone size, in the actual feed context, before it goes to you for approval. And we treat your organic feed as the landing page for your ads, because a curious customer will tap your profile before they buy.
It also means you do not pay for design twice. The brand kit and templates we build for your organic feed are the same foundation your ad creatives use, so your posts, stories and ads look like one brand wherever a customer meets you, whether that is Instagram, Facebook, Snapchat, TikTok or LinkedIn.
A clear path from the first call to a monthly rhythm, with your approval at every step.
We review your profiles, recent posts, ads and competitors, and note what is working, what is noise and what is missing.
Palette, type in both languages, logo crops, grid rule and photo direction, agreed with you in one short document.
We design the masters for your recurring post types and the formats you need, then refine them with your feedback.
Posts, carousels, stories and ad creatives designed from the content calendar, in Arabic and English.
You see every design in a feed preview before it goes live, with a set number of revision rounds agreed upfront.
We look at saves, shares, reach and ad results each month and adjust the templates around what your audience responds to.
A six-step, full-funnel system for growing your business with social media ads, with real results from Jordan and the Gulf.
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What social media management packages in Jordan include, how they differ, and how to compare offers before you sign.
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Reference:
A social media design agency creates the visual side of your social channels: feed posts, carousels, stories, highlight covers, profile and cover images, and ad creatives. At AlGurus we also build the brand kit and templates behind those designs, so your feed stays consistent and your team can publish quickly without going off brand.
Yes. Every design can be delivered in both languages, laid out by designers who read both. Arabic versions are composed right to left with their own type, line height and alignment, not mirrored from the English file, and headlines are transcreated so they read naturally.
Instagram, Facebook, Snapchat, TikTok, LinkedIn and X, plus WhatsApp status and catalogue images. We deliver each design in the sizes each platform and placement needs, including 4:5 feed posts, 9:16 stories and full-screen ads, square posts and landscape link ads.
Yes. If you already have a logo, colours and fonts, we translate them into social rules and templates. If parts are missing, such as an Arabic typeface or a usable logo for small sizes, we suggest additions. If you need a full identity first, our Brand Identity Design team can build one.
It depends on your plan. We agree the number of posts, carousels, stories and ad creatives upfront, based on your posting frequency and campaign calendar, and we can scale up for seasons like Ramadan or White Friday. We will recommend a volume after the feed audit on your strategy call.
Yes. You receive the final exports and the source files, plus editable template masters for your recurring post types, so your team can make quick updates on brand between our design rounds.
Design is the core of this service, and headlines on the designs are included. Captions, content calendars, community replies and posting are covered by our Social Media Management and Content Creation services, and many clients combine them so one team owns the whole feed.
Yes, and this is where our studio is strongest, because our designers work next to the media buyers who run Meta, Snapchat, Google and TikTok campaigns. We design ad sets with variations for testing and extend the winners into new formats.
You see each design in a feed preview before it is published. Each plan includes a set number of revision rounds, agreed at the start, and we keep feedback in one place so nothing gets lost between your team and ours.
No. Our studio is in Amman, and we design for brands in Jordan, Saudi Arabia, the UAE, Qatar, Iraq and further afield, including the USA and Canada. Everything runs remotely with clear schedules and shared previews.
Book a call and we will walk through your feed, your ads and your competitors, and tell you what a design system would change, in Arabic and English.